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Mitsubishi axed the Evo

Pretty heartening news for car enthusiasts everywhere.

Quote:

When you think of Mitsubishi, what do you think of? Chances are, one of the first things that runs through your mind when Mitsubishi gets a mention, is the turbocharged, AWD, rally-car-for-the-road Lancer Evolution series. For decades now, the Evo has provided Mitsu with some desperately-needed sense of identity, although it never really reflected a brand philosophy the way Subaru’s WRX/STI series did for its AWD lineup. And now, it seems, Mitsubishi is done trying to build a brand on a rally replica. Autocar‘s Matt Prior recently sat down with Motsu’s global product director Gayu Eusegi, and he heard some rather jarring news:

The Lancer Evolution X, Eusegi told me, will be the last Evo. “There is still a demand [for the car],” he said, “but we must stop.” Eyebrow up.

“Our influence now is EV technology,” Eusegi said, adding that the decision was a “policy change”.

It seems Mitsubishi, which is going to introduce eight full electric or hybrid cars by 2015, has decided its image is about lowering CO2, not making lurid replicas of rally cars that don’t go top-level rallying any more.

Eusegi said that customers would find it “easier to understand” what Mitsubishi was about if it was no longer in this motorsport-inspired market.

Eusegi goes on to apparently confirm that the Evo X will be the last of the line, until such time as rally racing goes electric. Which means that if you’ve always wanted to buy a new Evo, you might want to think about picking one up soon. After all, an EV-heavy strategy may not be the silver bullet for Mitsubishi, but the Lancer Evolution has had its chance at playing halo. Change can be painful, but it is the only constant… and Mitsu has to evolve or die. Even if that means the Evolution dies first.

Source: Mitsubishi: Evo Out, EVs In | The Truth About Cars

wow that sux big sweaty hair salty balls...i loved the evo....geez whats next the Z?!

Eusegi>mitsubishi?!?! wtf

I am hurting a bit, I wanted one of those.....

as an avid DSM lover, i'd love to see a rebirth of the turbo Eclipse.

I would rather see something along the lines of the 3000 gt again, their new found dedication to electric cars could even be an option.

In theory an electric car could out perform an internal combustion powered one, but obviously they've all been designed as gutless economy cars to date though and I don't see that changing

Electric powered Evo, sign me up!

I miss my Evo 8 a lot. I'm always looking to pick up one for cheap but haven't found the right one yet.. I need to pick up a Evo 9 RS. sounds like it will pull a pretty penny in the future.

Huh. So Mitsu is going Toyota and Toyota is going Nissan.

Well there ya go -- Toyota needs to offer a turbo model of the FT-86 next year. Whole new potential consumer base just opened up.

Quote:

Originally Posted by Jordo! (Post 967006)

Huh. So Mitsu is going Toyota and Toyota is going Nissan.

Well there ya go -- Toyota needs to offer a turbo model of the FT-86 next year. Whole new potential consumer base just opened up.

LOL... and Nissan is going Porsche

Here is another link

Mitsubishi to ditch the Evo for EVs - Confidential

Word on some of the suby boards is that the STI may not make it past 2014-2015. With all manufactures going to hybrid or electronic tech it makes you wonder how much longer sports cars in general will be around.

Am I the only one hopeful of an Eclipse revival? I remember lusting after the GSX as a kid, I'd love to see another awd turbo sport coupe from Mitsu.

i mean, c'mon the car was hot, and it was WAAAY ahead of its time.

http://www.dragtimes.com/images/1093...hi-Eclipse.jpg

Wow can't believe the evo will be no more...lol i don't get all this environmentally friendly crap

Quote:

Originally Posted by Cell (Post 967208)

LOL... and Nissan is going Porsche

I was thinking that too, but didn't know if anyone was aware of the "green" Porsches :D