Nissan killing 60 nameplates across their brands

UNKNOWN_370 · 07-29-2019, 10:16 AM

https://www.autonews.com/automakers-...up-spring-2022

We're seeing this in every big company. Everyone downsizing. You can only offer so many crossovers to the public before they throw up.

Most corporations have neglected sedans and sports cars... Then corporations say people aren't interested when they dont sell.
They've been innovating with crossovers and I think people buy crossovers to get the most bang for their buck? Not so much that crossovers are so great. But you're getting more tech, more options and features at a lower cost than sedans. So people go toward crossovers because it fits the budget easier. There have been plenty of sedans and wagons that were storage competitive to much of the CUV market. So it's not a practicality issue.

When all these companies kill off their sedans and sports cars... yet, there's a slowdown in sales all around. In the end. A successful car company will always have balance. Something for everyone always has to be in the focus. The problem with corporations is. They think we dont know what we want so they feel they need to make decisions for us. But the truth has consistently been that... We ask for something and when they finally get around to building it. It's too little too late and too expensive.

UNKNOWN_370 · 07-29-2019, 10:27 AM

Oh yeah. They're talking in the article how the Q60 and 370z took a nosedive. Of course!!!!

The Q60 rolled out with deficiencies that Infiniti ignored all critics and customers like me that wrote infiniti after my test drive and told them what to fix.
And the f*%kin Z is 1003 years old!!!!!! And they're talking about sport sales plummeting like Nissan made an effort beyond twisting sheetmetal on occssion???

NissanFreak81 · 07-29-2019, 03:53 PM

That is because they are neglecting their coupes! Morons!

ZCanadian · 07-29-2019, 06:01 PM

The problem with trying to please the masses (and it doesn't matter if we are talking sports cars, vehicles in general, or the last season of Game of Thrones), is that whereas a large number can agree that they want something changed, only a very small proportion of those will ever agree on a certain set of parameters to change to.

So companies take the safe route and try to come up with something that appeals to as many segments as possible while alienating as few as they can.

Hence, the target seems to be a crossover with lots of storage space, room for the soccer team, comfy seats that fold down for luggage space, a fancy exterior and a "sport mode" to make neutered men think it's still sporty, and a drive train that sips fuel while giving a gentle ride and uncomplicated driving experience. If it could exhaust only butterflies for not much extra investment, they'd do that too. Fill it with enough tech, and perhaps nobody will notice how dystopian the future really is!

Move any of these dials more than a few points either way and the mass-appeal starts to wane. So, we wind up with this homogenous fleet of bland people movers. The outliers are mainly expensive, low volume anomalies anymore. So sing the praises of people who occasionally think outside the (bland, vanilla) box.

MZ DAIZY · 07-29-2019, 06:36 PM

Quote:

Originally Posted by UNKNOWN_370

https://www.autonews.com/automakers-...up-spring-2022

We're seeing this in every big company. Everyone downsizing. You can only offer so many crossovers to the public before they throw up.

Most corporations have neglected sedans and sports cars... Then corporations say people aren't interested when they dont sell.
They've been innovating with crossovers and I think people buy crossovers to get the most bang for their buck? Not so much that crossovers are so great. But you're getting more tech, more options and features at a lower cost than sedans. So people go toward crossovers because it fits the budget easier. There have been plenty of sedans and wagons that were storage competitive to much of the CUV market. So it's not a practicality issue.

When all these companies kill off their sedans and sports cars... yet, there's a slowdown in sales all around. In the end. A successful car company will always have balance. Something for everyone always has to be in the focus. The problem with corporations is. They think we dont know what we want so they feel they need to make decisions for us. But the truth has consistently been that... We ask for something and when they finally get around to building it. It's too little too late and too expensive.

This is exactly why the C8 is going to leave the competition in the dust. I’m still in awe that Government Motors is actually going to sell this thing for under $60.000.

Think about this... an affordable supercar you can drive everyday and get your oil changed at the local Jiffy Lube for under $60,000. Makes me wonder what you can pick up a new C7 for. They’ll have to be giving them away.

It’s nice to see someone think outside the box and I think they’ll be rewarded handsomely.

Ventruck · 07-29-2019, 08:56 PM

Bit of a guessing game as to what ultimately happens. As much as a company should want to eat at the majority market, how is Nissan going to compete with the Civic/Corolla, and Accord/Camry?

Mazda's been hanging for being aesthetically pleasing and generally fun to drive. Helps that they've been consistent in offering the 3 hatchback.

Hyundai has been gaining popularity because it's like the GOAT Uber/Lyft brand.

UNKNOWN_370 · 07-29-2019, 09:03 PM

Quote:

Originally Posted by ZCanadian

The problem with trying to please the masses (and it doesn't matter if we are talking sports cars, vehicles in general, or the last season of Game of Thrones), is that whereas a large number can agree that they want something changed, only a very small proportion of those will ever agree on a certain set of parameters to change to.

So companies take the safe route and try to come up with something that appeals to as many segments as possible while alienating as few as they can.

Hence, the target seems to be a crossover with lots of storage space, room for the soccer team, comfy seats that fold down for luggage space, a fancy exterior and a "sport mode" to make neutered men think it's still sporty, and a drive train that sips fuel while giving a gentle ride and uncomplicated driving experience. If it could exhaust only butterflies for not much extra investment, they'd do that too. Fill it with enough tech, and perhaps nobody will notice how dystopian the future really is!

Move any of these dials more than a few points either way and the mass-appeal starts to wane. So, we wind up with this homogenous fleet of bland people movers. The outliers are mainly expensive, low volume anomalies anymore. So sing the praises of people who occasionally think outside the (bland, vanilla) box.

I believed this up to about a decade ago. Now I just believe they push what works for them. Nissan ignored calls for improvements after the first year on the Z. We all said we desperately need a cooler. Z's lived in limp mode on a track. They hesitated an extra 3 yrs then put a substandard oil cooler. New buyers of the Z talk like they dont have an oil cooler.
The other forums used to troll about CSC and oil consumption issues... Nisssn still hasn't addressed it. At the refresh we wanted the Nismo to be more track focused. They softened the suspension. We wanted more nismo colors. They took away a couple colors.
They sabotage themselves. Ok now forget sports cars. They asked for a AWD maxima. The Altima got it. They asked for at minimum a traditional auto in the maxima... nope. Then they wonder why they struggle. And I'm not picking on Nissan.
Chevy
Buick
Volkswagen
Subaru
Honda
Are all guilty. Toyota at minimum is trying to redeem themselves. Going with what the masses want didnt work for toyota. Now going back to performance is.
You think Kia would be doing well without the stinger. The press tells us one thing. But you read all the forums... there are thousands of enthusiasts of all types of cars being disappointed.

I really dont see it as what the people want. It's their BRAINWASHED FOCUSED advertising force feeding people the options they choose for us by neglecting what we like to the point that we wont pay 30k for an underdeveloped basic sports car.
And I dont remember sports cars being built for max profit. They've always been the break even bragging rights car to keep up brand image.

Maybe the problem is they dont view the sports car that way anymore?

UNKNOWN_370 · 07-29-2019, 09:08 PM

Quote:

Originally Posted by MZ DAIZY

This is exactly why the C8 is going to leave the competition in the dust. I’m still in awe that Government Motors is actually going to sell this thing for under $60.000.

Think about this... an affordable supercar you can drive everyday and get your oil changed at the local Jiffy Lube for under $60,000. Makes me wonder what you can pick up a new C7 for. They’ll have to be giving them away.

It’s nice to see someone think outside the box and I think they’ll be rewarded handsomely.

Theres 6,000 left. The GS and Z06 will most likely be collectible. Make some calls.

Rusty · 07-30-2019, 09:00 PM

BMW is cutting cars too. What I read is the Series 1 and 2 will be gone. M-Power, SUV/Crossover, and electric will stay. Cars over the $45,000 price tag is what they are keeping. Cars below that level does not make any money.

UNKNOWN_370 · 07-30-2019, 09:11 PM

Here's somewhat of an example here.
Cadillac heads are saying. We expected people to be upset with what we did to the V series cars. After establishing a true enthusiast following. It's disgusting. Its sacrilegious!!!

https://finance.yahoo.com/news/cadil...153200835.html

Rusty · 07-30-2019, 09:35 PM

By 2030, all cars will be either suv or crossover. Small gas/diesel hybrid or electric. The EU already have a laws on the books for this. Sweden will ban all gas/diesel vehicles for sell by 2030.

ImportConvert · 07-31-2019, 02:55 AM

Quote:

Originally Posted by UNKNOWN_370

https://www.autonews.com/automakers-...up-spring-2022

We're seeing this in every big company. Everyone downsizing. You can only offer so many crossovers to the public before they throw up.

Most corporations have neglected sedans and sports cars... Then corporations say people aren't interested when they dont sell.
They've been innovating with crossovers and I think people buy crossovers to get the most bang for their buck? Not so much that crossovers are so great. But you're getting more tech, more options and features at a lower cost than sedans. So people go toward crossovers because it fits the budget easier. There have been plenty of sedans and wagons that were storage competitive to much of the CUV market. So it's not a practicality issue.

When all these companies kill off their sedans and sports cars... yet, there's a slowdown in sales all around. In the end. A successful car company will always have balance. Something for everyone always has to be in the focus. The problem with corporations is. They think we dont know what we want so they feel they need to make decisions for us. But the truth has consistently been that... We ask for something and when they finally get around to building it. It's too little too late and too expensive.

GM didn't neglect the Camaro. They're still allegedly killing it. Truth is, people want more SUV's/CUV's.

Eclipse came back as a CUV
There is constant rumor mill the 370Z will, too.

In fact, Mazda's CX5 out-sold every other vehicle in their line up...COMBINED last year.

The Nissan Rogue out-sold by a MASSIVE margin everything else in Nissan's line up last year. (412K units vs the nearest competitor, the Sentra, at 213K units).

GM is killing it with crossover sales, as well, selling over 1 million of them last year.

Truth be told...people want CUV's. Simple as that, and companies are going to sell them, because companies want to make a profit. Pretty easy math, here.

Why? They are stoopid useful, do well on gas, and offer 90% of what a car/sedan does in handling and acceleration, while giving more ground clearance, cargo capacity (measured in actual usefulness, not cubic feet. Sure, a Chrysler 300 has a huge trunk and back seat, but good luck putting a book-case in one). Sports cars have and always will be a niche. Hell, I can't even own one anymore since I went semi off-grid.

jchammond · 07-31-2019, 04:24 AM

I initially liked the idea of Nissan using a new 5.0 Cummins in the Titan....till I seen they wanted 60K+....

FL 4Motion · 07-31-2019, 05:52 AM

Quote:

Originally Posted by UNKNOWN_370

I believed this up to about a decade ago. Now I just believe they push what works for them. Nissan ignored calls for improvements after the first year on the Z. We all said we desperately need a cooler. Z's lived in limp mode on a track. They hesitated an extra 3 yrs then put a substandard oil cooler. New buyers of the Z talk like they dont have an oil cooler.
The other forums used to troll about CSC and oil consumption issues... Nisssn still hasn't addressed it. At the refresh we wanted the Nismo to be more track focused. They softened the suspension. We wanted more nismo colors. They took away a couple colors.
They sabotage themselves. Ok now forget sports cars. They asked for a AWD maxima. The Altima got it. They asked for at minimum a traditional auto in the maxima... nope. Then they wonder why they struggle. And I'm not picking on Nissan.
Chevy
Buick
Volkswagen
Subaru
Honda
Are all guilty. Toyota at minimum is trying to redeem themselves. Going with what the masses want didnt work for toyota. Now going back to performance is.
You think Kia would be doing well without the stinger. The press tells us one thing. But you read all the forums... there are thousands of enthusiasts of all types of cars being disappointed.

I really dont see it as what the people want. It's their BRAINWASHED FOCUSED advertising force feeding people the options they choose for us by neglecting what we like to the point that we wont pay 30k for an underdeveloped basic sports car.
And I dont remember sports cars being built for max profit. They've always been the break even bragging rights car to keep up brand image.

Maybe the problem is they dont view the sports car that way anymore?

If tech features are what sell cars now, and to the masses, esp under 40 demographic, they are, then a sports car isn’t a halo car, the level 4 or level 5 autonomous car is, the latest battery powered electric car is, bc if it powers your iPhone, then it must be better than petrol right?

The best selling Audi is the q5, has been for a long time, they killed the tt line after the current mk III ends in 2020, the r8 is most likely gone. Best selling sporty vehicle they sell...the sq5. People think a quick straight line run from a stoplight, all any gussied up cuv is really good for, equals sports car.

Same problem different details in the Jeep/suv world, the suv is dead/dying. By suv, I mean a truck based body on frame 4x4 with a two speed transfer case. Everyone wants their suv to ride like a sedan, hence cuvs. Only real options left are wrangler and 4Runner. Same reason the solid axle has been killed off everywhere even though it’s better in 99% of cases under a truck or suv but the ride isn’t going to be Cadillac smooth. Latest JL wrangler just came out, most refined yet capable ever, it’s awesome, wife loves her’s, bunch of late drinking dipshits buy them cause it looks cool, then bitch about how it rides rough and the steering is vague, some dickless wonder actually complained that he didn’t feel safe bc of the steering when going 80 mph on the highway. Everyone who was a true jeeper astutely pointed out if that was his goal for his vehicle, then a Jeep is not for him, shoulda got a rav4.

Rant over.

Oh, one more thing fvck everyone who values comfort and safety and complacency over excitement and adventure and *** kicking. If our cars/trucks are a reflection of ourselves, and more than anything I think they are, then we are a shadow of what we once were as a nation.

FL 4Motion · 07-31-2019, 05:59 AM

Quote:

Originally Posted by jchammond

I initially liked the idea of Nissan using a new 5.0 Cummins in the Titan....till I seen they wanted 60K+....

They aren’t selling, Nissan routinely does 10k off sticker.

Oh, and that fancy super low emissions Cummins v8 diesel in the titan sucks, poor mpg, reliability issues. If you want a Cummins, get a ram, much better truck and a much better Cummins diesel.

07-29-2019, 10:16 AM	#1 (permalink)
UNKNOWN_370 A True Z Fanatic Join Date: Jul 2009 Location: ny'r livn in tx Posts: 8,687 Drives: well over 130m.p.h. Rep Power: 14858	Nissan killing 60 nameplates across their brands https://www.autonews.com/automakers-...up-spring-2022 We're seeing this in every big company. Everyone downsizing. You can only offer so many crossovers to the public before they throw up. Most corporations have neglected sedans and sports cars... Then corporations say people aren't interested when they dont sell. They've been innovating with crossovers and I think people buy crossovers to get the most bang for their buck? Not so much that crossovers are so great. But you're getting more tech, more options and features at a lower cost than sedans. So people go toward crossovers because it fits the budget easier. There have been plenty of sedans and wagons that were storage competitive to much of the CUV market. So it's not a practicality issue. When all these companies kill off their sedans and sports cars... yet, there's a slowdown in sales all around. In the end. A successful car company will always have balance. Something for everyone always has to be in the focus. The problem with corporations is. They think we dont know what we want so they feel they need to make decisions for us. But the truth has consistently been that... We ask for something and when they finally get around to building it. It's too little too late and too expensive. ZCanadian and MZ DAIZY like this. __________________ Favorite Quote. "I'm not gonna kill you... I'm just gonna Bash Your Face In" Jack Nicholson-"The Shining". 1980 Last edited by UNKNOWN_370; 07-29-2019 at 10:23 AM.

07-29-2019, 10:27 AM	#2 (permalink)
UNKNOWN_370 A True Z Fanatic Join Date: Jul 2009 Location: ny'r livn in tx Posts: 8,687 Drives: well over 130m.p.h. Rep Power: 14858	Oh yeah. They're talking in the article how the Q60 and 370z took a nosedive. Of course!!!! The Q60 rolled out with deficiencies that Infiniti ignored all critics and customers like me that wrote infiniti after my test drive and told them what to fix. And the f*%kin Z is 1003 years old!!!!!! And they're talking about sport sales plummeting like Nissan made an effort beyond twisting sheetmetal on occssion??? __________________ Favorite Quote. "I'm not gonna kill you... I'm just gonna Bash Your Face In" Jack Nicholson-"The Shining". 1980

07-29-2019, 03:53 PM	#3 (permalink)
NissanFreak81 Base Member Join Date: Jun 2016 Location: Houston Posts: 69 Drives: G37 Rep Power: 27	That is because they are neglecting their coupes! Morons! UNKNOWN_370 and Zingston like this.

07-29-2019, 06:01 PM	#4 (permalink)
ZCanadian A True Z Fanatic Join Date: Jan 2017 Location: Canada Posts: 1,059 Drives: 2013 370Z Rep Power: 60273	The problem with trying to please the masses (and it doesn't matter if we are talking sports cars, vehicles in general, or the last season of Game of Thrones), is that whereas a large number can agree that they want something changed, only a very small proportion of those will ever agree on a certain set of parameters to change to. So companies take the safe route and try to come up with something that appeals to as many segments as possible while alienating as few as they can. Hence, the target seems to be a crossover with lots of storage space, room for the soccer team, comfy seats that fold down for luggage space, a fancy exterior and a "sport mode" to make neutered men think it's still sporty, and a drive train that sips fuel while giving a gentle ride and uncomplicated driving experience. If it could exhaust only butterflies for not much extra investment, they'd do that too. Fill it with enough tech, and perhaps nobody will notice how dystopian the future really is! Move any of these dials more than a few points either way and the mass-appeal starts to wane. So, we wind up with this homogenous fleet of bland people movers. The outliers are mainly expensive, low volume anomalies anymore. So sing the praises of people who occasionally think outside the (bland, vanilla) box. FL 4Motion, NissanFreak81 and Zingston like this.

07-29-2019, 08:56 PM	#6 (permalink)
Ventruck Track Member Join Date: Jun 2016 Location: California Posts: 785 Drives: '13 Sport+Touring M6 Rep Power: 22898	Bit of a guessing game as to what ultimately happens. As much as a company should want to eat at the majority market, how is Nissan going to compete with the Civic/Corolla, and Accord/Camry? Mazda's been hanging for being aesthetically pleasing and generally fun to drive. Helps that they've been consistent in offering the 3 hatchback. Hyundai has been gaining popularity because it's like the GOAT Uber/Lyft brand. UNKNOWN_370 and Zingston like this.

07-30-2019, 09:00 PM	#9 (permalink)
Rusty Ronin Samurai - Assassin Join Date: Dec 2011 Location: Fayettenam,Pennsyltucky Age: 68 Posts: 35,190 Drives: 2011 Nismo GM 6M Rep Power: 2684437	BMW is cutting cars too. What I read is the Series 1 and 2 will be gone. M-Power, SUV/Crossover, and electric will stay. Cars over the $45,000 price tag is what they are keeping. Cars below that level does not make any money. UNKNOWN_370 likes this. __________________ 浪人 - 殺し屋 "The Difficult Anytime, The Impossible By Appointment Only" http://www.the370z.com/members-370z-...o-journal.html

07-30-2019, 09:11 PM	#10 (permalink)
UNKNOWN_370 A True Z Fanatic Join Date: Jul 2009 Location: ny'r livn in tx Posts: 8,687 Drives: well over 130m.p.h. Rep Power: 14858	Here's somewhat of an example here. Cadillac heads are saying. We expected people to be upset with what we did to the V series cars. After establishing a true enthusiast following. It's disgusting. Its sacrilegious!!! https://finance.yahoo.com/news/cadil...153200835.html __________________ Favorite Quote. "I'm not gonna kill you... I'm just gonna Bash Your Face In" Jack Nicholson-"The Shining". 1980

07-30-2019, 09:35 PM	#11 (permalink)
Rusty Ronin Samurai - Assassin Join Date: Dec 2011 Location: Fayettenam,Pennsyltucky Age: 68 Posts: 35,190 Drives: 2011 Nismo GM 6M Rep Power: 2684437	By 2030, all cars will be either suv or crossover. Small gas/diesel hybrid or electric. The EU already have a laws on the books for this. Sweden will ban all gas/diesel vehicles for sell by 2030. __________________ 浪人 - 殺し屋 "The Difficult Anytime, The Impossible By Appointment Only" http://www.the370z.com/members-370z-...o-journal.html

07-31-2019, 04:24 AM	#13 (permalink)
jchammond A True Z Fanatic Join Date: Nov 2014 Location: South Carolina Age: 58 Posts: 15,204 Drives: 13’ 370Z TS 7A/T Rep Power: 2684395	I initially liked the idea of Nissan using a new 5.0 Cummins in the Titan....till I seen they wanted 60K+.... Falconquey likes this. __________________ MazWorx built long block \| FI-TT-100 Stage 2.75 \| IPT built 7A/T http://www.the370z.com/members-370z-...s-musings.html

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