Huge Price Drop on Z! Making it more Affordable for FRS/BRZ buyers!

LakeShow · 03-22-2013, 06:43 PM

Quote:

The Subaru BRZ/Toyota GT 86 twins—the latter sold as the Scion FR-S in the U.S.—are shaking up the automotive world. The Toyota is selling from €30,450 in Europe, the Subaru begins at €29,500. Now Nissan is reacting by lowering the price of the slightly facelifted 370Z from €38,750 to €32,900. It might not sound like a big deal, but the Z suddenly is well within reach of those customers looking at the new Subaru/Toyota, and now costs less than the last-gen 350Z did at launch. That older Z retailed for €33,850 when it was introduced in Germany in 2003. Some might call the price cut a move of desperation, but Ponz Pandikuthira, Nissan Europe’s general manager for the 370Z, chooses to portray it as an act of altruism: “While other carmakers would likely have used the opportunity to raise prices, Nissan is preserving the character of the 370Z as an affordable sports car and making it available to an even larger circle of customers,” he volunteers.

Link

SS_Firehawk · 03-22-2013, 06:58 PM

That's a significant drop. I wouldn't mind a price drop, but more so with the Z35, so our resale doesn't tank haha.

Z370Z011 · 03-22-2013, 07:03 PM

Quote:

Originally Posted by SS_Firehawk

That's a significant drop. I wouldn't mind a price drop, but more so with the Z35, so our resale doesn't tank haha.

Yeahhh... This is kinda depressing news for those that paid the original price tag...

KERMIT · 03-22-2013, 07:06 PM

You can hear the resale values dropping.... Equity? Ha

dP3NGU1N · 03-22-2013, 07:08 PM

That is actually really annoying.... Is that going to happen in the US as well?

speedfreek · 03-22-2013, 07:12 PM

Thanks Nissan for screwing over your past customers. This may get new customers short term but they may alienate loyal customers who get burned by this.

UruZai · 03-22-2013, 07:15 PM

Damn I just bought my Z four months ago

Leuz · 03-22-2013, 08:08 PM

Quote:

Originally Posted by dP3NGU1N

That is actually really annoying.... Is that going to happen in the US as well?

I believe in Europe the Z is not as popular as here in the US.
1. It's overpriced compared to here.
2. Gas is more expensive.
3. Probably taxes based on engine size and power.
This sounds like a marketing move only for Europe.

DEpointfive0 · 03-22-2013, 08:13 PM

Quote:

Originally Posted by Leuz

I believe in Europe the Z is not as popular as here in the US.
1. It's overpriced compared to here.
2. Gas is more expensive.
3. Probably taxes based on engine size and power.
This sounds like a marketing move only for Europe.

No one I guess sees that it isn't in $ (dollars)
LOL

speedfreek · 03-22-2013, 08:18 PM

Quote:

Originally Posted by DEpointfive0

No one I guess sees that it isn't in $ (dollars)
LOL

Oh I thought the funny sign in front of the numbers meant we were talking monopoly money.

Yes we know it's only in Europe.....at least for the time being.

DEpointfive0 · 03-22-2013, 08:28 PM

Quote:

Originally Posted by speedfreek

Oh I thought the funny sign in front of the numbers meant we were talking monopoly money.

Yes we know it's only in Europe.....at least for the time being.

LOL!!!
I don't know why everyone is all butt hurt still

Jordo! · 03-22-2013, 07:17 PM

**** yeah!

Now we'll see how much a much all that "fun" is really worth to consumers

Makes it a lot harder to argue on price point. Let the battle commence

Highway · 03-22-2013, 07:18 PM

Srsly Nissan, keep the price the same. I'm quite alright with the Z not being owned by the FT86 crowd.

1cleanZ · 03-22-2013, 07:20 PM

Bad for current owners....great for new buyers...

Jordo! · 03-22-2013, 07:25 PM

Quote:

Originally Posted by | 1cleang |

Bad for current owners....great for new buyers...

That price drop isn't going to make much of a difference in resale -- these cars depreciate by about 10% every year anyway.

But... it might mean more sales of Z's, and in turn that only improves the chances of even better (and more affordable) future Z's (and maybe less lame future 86 cars too).

I'm all for this -- it's a swift kick in the plums to the competition.

03-22-2013, 06:58 PM	#2 (permalink)
SS_Firehawk Premium Member Join Date: Oct 2011 Location: Tampa Posts: 4,142 Drives: 13' Magma Red Nismo Rep Power: 7335	That's a significant drop. I wouldn't mind a price drop, but more so with the Z35, so our resale doesn't tank haha. UNKNOWN_370 and luigi90210 like this. __________________ Old Car:GTM TSC'd 550whp / 410lbft tq @ 11.88PSI New Car: Under Construction

03-22-2013, 07:06 PM	#4 (permalink)
KERMIT Enthusiast Member Join Date: Apr 2012 Location: Republic of Wadiya Posts: 301 Drives: Ms. Daisy Rep Power: 14	You can hear the resale values dropping.... Equity? Ha __________________ Steering wheel with Z emblem, keyless entry, 3.7L with dual overhead cams, am/fm radio, ABS brakes, windshield, air in tires

03-22-2013, 07:12 PM	#6 (permalink)
speedfreek A True Z Fanatic Join Date: Feb 2012 Location: Huntsville,AL Posts: 1,724 Drives: '12 370Z PW 6sp Rep Power: 19	Thanks Nissan for screwing over your past customers. This may get new customers short term but they may alienate loyal customers who get burned by this. luigi90210 likes this. __________________ Tomei\|Berk\|Takeda\|ZSpeed\|Fortune Auto\|Swift\|Eibach\|SPL\|Carbotech\|Motul\|Powertrix\|Stillen\|Aerojacket\|Z1\|Forgestar\|Enkei\|Project Kics\|Nismo Ti\|Llumar speedfreek's journal

03-22-2013, 07:15 PM	#7 (permalink)
UruZai Track Member Join Date: Aug 2012 Location: Hawaii Posts: 531 Drives: '13 370Z SR 6MT Rep Power: 14	Damn I just bought my Z four months ago ZBro16 likes this.

03-22-2013, 07:17 PM	#12 (permalink)
Jordo! A True Z Fanatic Join Date: May 2010 Location: nirvana Posts: 6,394 Drives: 2023 NATM Rep Power: 418	**** yeah! Now we'll see how much a much all that "fun" is really worth to consumers Makes it a lot harder to argue on price point. Let the battle commence __________________ Enjoy it. Destroy it.

03-22-2013, 07:08 PM	#5 (permalink)
dP3NGU1N A True Z Fanatic Join Date: Feb 2011 Location: Irvine Posts: 1,682 Drives: 13 PW sport 6mt Rep Power: 19	That is actually really annoying.... Is that going to happen in the US as well?

03-22-2013, 07:18 PM	#13 (permalink)
Highway Enthusiast Member Join Date: Mar 2011 Location: Indianapolis Posts: 394 Drives: Offroad Rep Power: 15	Srsly Nissan, keep the price the same. I'm quite alright with the Z not being owned by the FT86 crowd. KaienZ34, Mr&Mrs, gurneyeagle and 6 others like this.

03-22-2013, 07:20 PM	#14 (permalink)
1cleanZ A True Z Fanatic Join Date: Dec 2010 Location: Twin Cities, MN Posts: 1,132 Drives: '09 PW Nismo Rep Power: 21	Bad for current owners....great for new buyers... Eagle and fzgood like this. __________________ 2009 PW Nismo #0021 -My Built Progress >>1cleanG to 1cleanZ<< Team NextLevel

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