Huge Price Drop on Z! Making it more Affordable for FRS/BRZ buyers!

LakeShow · 03-22-2013, 07:43 PM

Quote:

The Subaru BRZ/Toyota GT 86 twins—the latter sold as the Scion FR-S in the U.S.—are shaking up the automotive world. The Toyota is selling from €30,450 in Europe, the Subaru begins at €29,500. Now Nissan is reacting by lowering the price of the slightly facelifted 370Z from €38,750 to €32,900. It might not sound like a big deal, but the Z suddenly is well within reach of those customers looking at the new Subaru/Toyota, and now costs less than the last-gen 350Z did at launch. That older Z retailed for €33,850 when it was introduced in Germany in 2003. Some might call the price cut a move of desperation, but Ponz Pandikuthira, Nissan Europe’s general manager for the 370Z, chooses to portray it as an act of altruism: “While other carmakers would likely have used the opportunity to raise prices, Nissan is preserving the character of the 370Z as an affordable sports car and making it available to an even larger circle of customers,” he volunteers.

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SS_Firehawk · 03-22-2013, 07:58 PM

That's a significant drop. I wouldn't mind a price drop, but more so with the Z35, so our resale doesn't tank haha.

Z370Z011 · 03-22-2013, 08:03 PM

Quote:

Originally Posted by SS_Firehawk

That's a significant drop. I wouldn't mind a price drop, but more so with the Z35, so our resale doesn't tank haha.

Yeahhh... This is kinda depressing news for those that paid the original price tag...

KERMIT · 03-22-2013, 08:06 PM

You can hear the resale values dropping.... Equity? Ha

dP3NGU1N · 03-22-2013, 08:08 PM

That is actually really annoying.... Is that going to happen in the US as well?

speedfreek · 03-22-2013, 08:12 PM

Thanks Nissan for screwing over your past customers. This may get new customers short term but they may alienate loyal customers who get burned by this.

UruZai · 03-22-2013, 08:15 PM

Damn I just bought my Z four months ago

Jordo! · 03-22-2013, 08:17 PM

**** yeah!

Now we'll see how much a much all that "fun" is really worth to consumers

Makes it a lot harder to argue on price point. Let the battle commence

Highway · 03-22-2013, 08:18 PM

Srsly Nissan, keep the price the same. I'm quite alright with the Z not being owned by the FT86 crowd.

1cleanZ · 03-22-2013, 08:20 PM

Bad for current owners....great for new buyers...

SS_Firehawk · 03-22-2013, 08:21 PM

Looks like Europe only so far

Jordo! · 03-22-2013, 08:25 PM

Quote:

Originally Posted by | 1cleang |

Bad for current owners....great for new buyers...

That price drop isn't going to make much of a difference in resale -- these cars depreciate by about 10% every year anyway.

But... it might mean more sales of Z's, and in turn that only improves the chances of even better (and more affordable) future Z's (and maybe less lame future 86 cars too).

I'm all for this -- it's a swift kick in the plums to the competition.

Apoc370z · 03-22-2013, 08:34 PM

A refund is in order

ZMan8 · 03-22-2013, 08:36 PM

If its only europe you guys need to understand it was ridiculously overpriced there from the begining. A used 2 year old 40th anniv at a dealership in germany was selling for almost $50, 000. My cousin, a sales manager at that german dealer , said most likely it will sell for $45k. The equivalant here would be about 28-32k.

Sent from my SAMSUNG-SGH-I747 using Tapatalk 2

DEpointfive0 · 03-22-2013, 08:40 PM

Quote:

Originally Posted by ZMan8

If its only europe you guys need to understand it was ridiculously overpriced there from the begining. A used 2 year old 40th anniv at a dealership in germany was selling for almost $50, 000. My cousin, a sales manager at that german dealer , said most likely it will sell for $45k. The equivalant here would be about 28-32k.

Sent from my SAMSUNG-SGH-I747 using Tapatalk 2

this man is talking sense

EDIT:
Then again, I'd love a refund

03-22-2013, 07:58 PM	#2 (permalink)
SS_Firehawk Premium Member Join Date: Oct 2011 Location: Tampa Posts: 4,142 Drives: 13' Magma Red Nismo Rep Power: 7335	That's a significant drop. I wouldn't mind a price drop, but more so with the Z35, so our resale doesn't tank haha. UNKNOWN_370 and luigi90210 like this. __________________ Old Car:GTM TSC'd 550whp / 410lbft tq @ 11.88PSI New Car: Under Construction

03-22-2013, 08:06 PM	#4 (permalink)
KERMIT Enthusiast Member Join Date: Apr 2012 Location: Republic of Wadiya Posts: 301 Drives: Ms. Daisy Rep Power: 13	You can hear the resale values dropping.... Equity? Ha __________________ Steering wheel with Z emblem, keyless entry, 3.7L with dual overhead cams, am/fm radio, ABS brakes, windshield, air in tires

03-22-2013, 08:12 PM	#6 (permalink)
speedfreek A True Z Fanatic Join Date: Feb 2012 Location: Huntsville,AL Posts: 1,724 Drives: '12 370Z PW 6sp Rep Power: 18	Thanks Nissan for screwing over your past customers. This may get new customers short term but they may alienate loyal customers who get burned by this. luigi90210 likes this. __________________ Tomei\|Berk\|Takeda\|ZSpeed\|Fortune Auto\|Swift\|Eibach\|SPL\|Carbotech\|Motul\|Powertrix\|Stillen\|Aerojacket\|Z1\|Forgestar\|Enkei\|Project Kics\|Nismo Ti\|Llumar speedfreek's journal

03-22-2013, 08:15 PM	#7 (permalink)
UruZai Track Member Join Date: Aug 2012 Location: Hawaii Posts: 531 Drives: '13 370Z SR 6MT Rep Power: 14	Damn I just bought my Z four months ago ZBro16 likes this.

03-22-2013, 08:17 PM	#8 (permalink)
Jordo! A True Z Fanatic Join Date: May 2010 Location: nirvana Posts: 6,394 Drives: 2023 NATM Rep Power: 418	**** yeah! Now we'll see how much a much all that "fun" is really worth to consumers Makes it a lot harder to argue on price point. Let the battle commence __________________ Enjoy it. Destroy it.

03-22-2013, 08:08 PM	#5 (permalink)
dP3NGU1N A True Z Fanatic Join Date: Feb 2011 Location: Irvine Posts: 1,682 Drives: 13 PW sport 6mt Rep Power: 18	That is actually really annoying.... Is that going to happen in the US as well?

03-22-2013, 08:18 PM	#9 (permalink)
Highway Enthusiast Member Join Date: Mar 2011 Location: Indianapolis Posts: 394 Drives: Offroad Rep Power: 14	Srsly Nissan, keep the price the same. I'm quite alright with the Z not being owned by the FT86 crowd. KaienZ34, Mr&Mrs, gurneyeagle and 6 others like this.

03-22-2013, 08:20 PM	#10 (permalink)
1cleanZ A True Z Fanatic Join Date: Dec 2010 Location: Twin Cities, MN Posts: 1,132 Drives: '09 PW Nismo Rep Power: 20	Bad for current owners....great for new buyers... Eagle and fzgood like this. __________________ 2009 PW Nismo #0021 -My Built Progress >>1cleanG to 1cleanZ<< Team NextLevel

03-22-2013, 08:21 PM	#11 (permalink)
SS_Firehawk Premium Member Join Date: Oct 2011 Location: Tampa Posts: 4,142 Drives: 13' Magma Red Nismo Rep Power: 7335	Looks like Europe only so far __________________ Old Car:GTM TSC'd 550whp / 410lbft tq @ 11.88PSI New Car: Under Construction

03-22-2013, 08:34 PM	#13 (permalink)
Apoc370z A True Z Fanatic Join Date: May 2011 Location: Orange County, CA Posts: 999 Drives: 2011 GM z34 Rep Power: 15	A refund is in order Nism0, DEpointfive0 and luigi90210 like this.

03-22-2013, 08:36 PM	#14 (permalink)
ZMan8 A True Z Fanatic Join Date: Oct 2011 Location: Chicago, IL Posts: 5,844 Drives: 10 370z 40th M6 Rep Power: 659	If its only europe you guys need to understand it was ridiculously overpriced there from the begining. A used 2 year old 40th anniv at a dealership in germany was selling for almost $50, 000. My cousin, a sales manager at that german dealer , said most likely it will sell for $45k. The equivalant here would be about 28-32k. Sent from my SAMSUNG-SGH-I747 using Tapatalk 2 UNKNOWN_370, kenchan, Montez and 4 others like this. __________________ 2010 370Z 40 Anniv., 6 MT \| Fast Intentions \| Swift Springs \| SPC \| Z1Motorsports \| JWM \| Redline Oils \| 35% Window Tint 2015 Mazda6 \| 370ZChicago: Chicago Area Cars & Coffee

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