Nissan does smart business(?)

UNKNOWN_370

Exactly. I don't understand how any of us can sit here and say its still a hyundai.
Example. I own a 2.5s altima 2012. I have rented the comparable sonata. The sonata out features the altima by a landslide from its base standpoint and once both are equally featured on the high end. There is a $5000 difference between an altima and a hyundai. Power is better in the hyundai. You get bluetooth usb port and all that other sh1t standard. You have to pay over 26k in an altima to get the same features in a 21k sonata. Interior quality is inferior to nissan. But not $5k inferior. Don't get it twisted. I love my altima in styling, interior quality and it handles better than a sonata by a small margin. But when you compare the two. They come in even. Its all personal preference.

Another thing. I owned a G and was on the G forum for a short time.... won't say which one but they were the most full o shyyyt bunch I ever came across. They kept talking about how nissan is inferior product and Infiniti is sooooo much better.
MEANWHILE. Its the same friggin FM platform derived from Nissan. And what's even worse... in japan. The friggin G37 is a NISSAN SKYLINE. How pretentious and ignorant can one be. Its a rebadged Nissan and you don't even know it. Just because leather is standard and you get intelligent cruise control and you get an extra 2 ways on your power seats you feel superior????? WHAT A FKIN JOKE!.
Same goes with hyundai. The Z is superior to the gencoupe. But as a whole company? I tell you this much. If I was buying lower end? Accent, Elantra are way better cars than Versa, Sentra. And the genesis sedan... 44k gets you v8 power and very good RWD handling. Nissan can't offer you that at 44k.

Brutal 370Z

From a purely business perspective, Nissan has a winning formula. They are notorious for providing cars that stretch your dollar further. They are able to do this through operational optimization. If you notice, there is little diversification in many of their parts. Example: They only produce a limited number of engined which are versatile and can be tuned accordingly depending on the model. Their computer interface is also diverse and used in many models including the Infiniti line. This limits the number of production lines and subsequently minimizes inefficiency. The Germans also do this well. If you look at a company that hasn't done this well in the past (i.e. GM), you can spot the obvious differences:
- they needed a different production line for every single model of car
- they had too many redundant lines producing identical vehicles with different badges
- etc.

Furthermore, Nissan has a great marketing strategy, appealing to buyers of all ages. They also market Infiniti very well. I also like how they reduce canibalization by providing different incentives for buyers to buy a nissan vs. infiniti or vice versa.

So, all-in-all, they do a solid job of managing their company.

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AlphaSnacks

Yeeep. People who say it's still a Hyundai forget that just 30-40 years ago, their cars were just Datsuns, and Datsuns were not perceived terribly well by the American populous.

Nearly every foreign product to break an international barrier here in the US had to go through the painstaking process of overcoming a certain inherent cheapness that would allow it to get its foot in the door, before making a truly quality product they can sell at competitive levels.

Kia and Hyundai started out at the bottom of the barrel in pricing and in quality, but they got their foot in the door and quickly improved it all across the board, winning awards left and right.

UNKNOWN_370

GM has changed strategy over the last 4 years and most of their cars are global platforms easily interchangeable with other models. The redundant lines are done...
As far as engines in diverse models... many companies have been doing this for many years... Even american ones. Dodge and GM has interchanged engines for years. As well as VW, Toyota,, Subaru, Mitsubishi, Nissan. BMW, just to name a few.

bvl

Pretty obtuse statement. I travel a fair amount and like to try different cars. I am able to pick them with my rental car company.

I snagged a Maxima yesterday and well...talk about *disappointment*. They still have the '4DSC' tag which was true in the 90's but now...ick.

Having rented enough 4 cylinder Sonata's recently, its a better car feature for feature. The Max has a better steering wheel, but the 3.5 is rougher then it should be, the CVT is meh, interior trim OK but not what it should be for their flagship sedan at all.

The Maxima feels far heavier then the 3400-3500 lbs its listed at.

Other then styling...its hardly differentiated from the Altima.

If you said here's 25K you must buy one of the other...Nissan would lose here if it was my money.

- b

AlphaSnacks

I have to ask...why did you buy a Maxima if you didn't like it?

Unless it was a rental?

fncrow

My first car was a used 2001 Hyundai Elantra GT. I paid 8k for it in 2003 and ran it till i bought my Z in 09.

It was a good car for the first few years and came with a lot of features that other used cars of the same year didnt. I did have to replace the clutch twice on it. The wheels became warped once. Also a ball bearing or something in the rear wheels/axle or something had to be replaces once. The CD player in it died once and had to be replaced and one of the front head lights constantly burned out and had to be replaced.

Most of these things kinda all happened at once too. It ran great up till about 2006 then it seemed every year onward something had to be replaced but i didnt have the money to get a new car till around 09 and i bought the Z.

Strangely enough i had a dream last night that my Z had a steering wheel lock problem so that means its probably gonna happen to me soon

TheGreatOne

I didn't really care for Nissan before really....I was all about the Z

Looking at the rest of the lineup, not bad. None for realiabilty, even if I didn't follow the cars, I put them in line with Honda for reliability.

When I look at Nissan in the media etc, it seems like their Marketing is in line with everyone else. I don't find they exploit their "eye poppers" in the media enough

BMW will always show that Hybrid see-through car of theirs lol even if they aren't selling it so sometimes I wish Nissan would show their Z and GTR a bit more...but hey, overall, solid car company, I feel they are just riding their good name thought...waiting for something innovative

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UNKNOWN_370

I love always loved nissans... they have a G-swag that the other imports don't have. But I totally agree with you on this statement right here. It always feels like Nissan is happy being unique in a performance aspect and superior quality for the price range, but not really excelling in features or innovation outside of the GT-R and Z.
Even with the Z, the $32000 base model generally has nothing. You get more from a 13k accent in standard features. Thank god the Z has climate control. Imagine max AC in a 32k sports car? Lol. Its the only feature on a base Z that's upscale I guess???

my2004Z

I look at this from the standpoint of grade and quality. Grade is the indication of the level of refinement and quality is the ability to consistently meet that grade.

Nissan has targeted the medium to lower-high grade segment and in my opinion dominates it and builds quality products. The fact that they continue to be the first to market products such as an everyday supercar (GT-R), a high performance sports car for under $30K and a fully electric car tells you that they have their $hit together in most if not all business aspects. They continue to go to market 2-3 years ahead of the competition with innovative and game changing products. That is a tell tale sign of a very healthy company.

The Hyundais and Kias of the world are working their way up the grade ladder but from what I have seen do not yet have the quality aspect down just yet. Let's see how the Elantras and Sonatas are holding up 5 years from now. I hope they all improve as it will force Nissan to raise their game even more.

vividracing

I rented a 2011 Elantra this weekend, and was pretty pleased. The brake pedal was positioned a little too high and the radio had a little too much mid bass, but overall it was a great car for that market segment. I was able to tweak the audio settings to get a great sound from my iPod, which was being played via the standard Aux input. It was very roomy, as well.

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PapoZalsa

Not another hypothesis....

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sonic370

I'll make my answer short if i can.
Only bought the 370 because of it's looks and all the other reason we all know about. Knew nothing about nissan. My wife now drives a 2010 rouge to soon to tell how it will work out.. the only other car i would buy from nissan would be a
loaded out maxima if it offered the 3.7 VQ

bigsix

My Mom is leasing a 2010 Maxima. I think it's a great car. I'd prefer that it [U]not[U] have front-wheel drive and CVT.

I think it would be quite challenging to produce a product for every kind of buyer & price range. They can't just focus on one type of car, but they end up producing good quality across the lineup.
Without doubt, the GT-R is Nissan's best car (imho).

ImportConvert

I don't like how they do their production/sourcing for the US. It pisses of customers who want a car with the options THEY want.