2011 370z sales

m4a1mustang

Those 2011 numbers are incredible.

The 370Z was approved on the assumption of 30k units sold in the first year. We haven't even seen that almost three years in.

I know there is always a lot of talk about the "next generation" Z, but with sales numbers like that you have to wonder if Nissan can make the numbers work, and if the Z brand is worth it to them to keep going in its current state. I tend to think if they do keep the Z they will try to reinvent it as an eco-friendly sports car... an electric or hybrid sports car that everyone can afford.

In any case the 370 will definitely go down as one of those rare cars. 350s are all over the place because they managed to sell a bunch of them each year from '03-'08 (or '09 for the roadster), but the 370 will never really saturate the road like the 350 did.

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- Steve

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