Hope this is not a repost.. Nissan Takes Controversial UK Ad Campaign to the Next Level | AutoGuide.com News
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09-18-2010, 05:31 PM | #1 (permalink) |
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370Z aggressive campaign ad in the UK.
Hope this is not a repost..
Nissan Takes Controversial UK Ad Campaign to the Next Level | AutoGuide.com News |
09-18-2010, 10:31 PM | #6 (permalink) |
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Wonder where there getting the stats for the 370Z? They say 0-62MPH in 5.3s, US auto mags have achieved 0-60 in 4.9. Doubt it takes half a second to go an extra 2MPH...
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09-18-2010, 10:40 PM | #7 (permalink) |
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09-19-2010, 03:08 AM | #9 (permalink) |
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With regards to the Cayman comparison I think Nissan are being a little unfair. They're comparing the Z to a car Porsche no longer make, a pre-2009 2.7 Cayman. The current model is a 2.9 Cayman and even then I think they should really be comparing to the 3.4 Cayman S. Then the stats wouldn't work in Nissan's favour of course Still love the Z though
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09-19-2010, 05:06 AM | #11 (permalink) | |
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Quote:
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09-19-2010, 11:34 AM | #13 (permalink) | |
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Given the price, the Z's hard to beat. Can you buy more and get more? Of course - but Nissan likes keeping the sport car behemoths on their toes. When the GT-R came out, even the Italians were tweaking their supercars for better numbers, since Nissan undercut the price point. Did it shame the Gallardos and 430's? Nah - but it did give rise to lighter, higher output cars to run neck and neck with Godzilla. It's a good campaign - and it plays to those that are shopping at the Z's price point. Why stretch right now and spend a fortune? Have fun driving a Z!
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09-20-2010, 10:54 AM | #15 (permalink) |
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I love this campaign. I little poke to the German auto makers never hurt. I'm eager to see the response from Porsche.
The Cayman is truly a great sports car but it is a different price point. You are paying a premium for the Porsche status. The current TT is a joke imo. We'll see how the TT RS does when it comes to the states. But again, the price point will be set far about 30-40K. Nissan is very justified in their claim. The 370z is a great car for the price.
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