I put mine on for < $300. As a factory option, Nothing more than $500 would be a consideration and it would have to be a factory install, not a dealer install..

This is apparently the number Nissan had in their head as that is what was communicated to some of the Magazines. See the option list in Road and Track's full test on the 370..

$250 parts (*2 [low dealer markup]) = $500 parts

let's say 2 hours for install ($100/hr [low]) = $200 labor

plus oil = ~$50.

still 750$ parts and labor.

it's like cutting your own hair. yeah it's free and the $20 clippers will last a long time, but it still costs $20 each time you pay someone else to do it.

You didn't mention how Nissan would have a TON of buying pressure to get the oil cooler parts for next to nothing (compared to us @ retail), plus having some guy on the assembly line installing it at his regular hourly rate vs what we would pay for someone else to do it...plus the oil is next to nothing at Nissan's "cost".

End result, if we pay $500 for an oil cooler installed, it'd MAYBE cost Nissan $200. Probably more like $100.

then how can all the truck manufacturers put a transmission cooler in for well under 500? Its essentially the same parts.

I voted for #1.

There is no defect so there is no reason for Nissan to pay out of their pocket. These cars are made for the street and the oil temperatures are on the whole just fine.

If you intend to run the car at the tracks that is your choice. It takes the car out of the intended use as warranted by the manufacturer. And that is where the majority of reported high oil temps have been reported.

If you want to play then you are one who neeeds to pay....NOT the manufacturer and certainly not us customers as a result of people who think your way and then the prices get boosted up

Voted option 1. I think Nissan should at least make it an option.

Not starting a war here, but BMW saw fit to add an oil cooler to the 335i, even though it was not typically being driven under track conditions due to customer and magazine outcry; Mazda did it with the RX8 in adding a 2nd oil cooler. I do not get why Nissan does not at the very least offer it as an option.

ZKindaGuy,

I bet you owned a Yugo and liked it :tup:

I think people have to remember that Nissan had price targets to hit. These cars get judged relentlessly on price, and I think it was seen as critical for them to get under $30K base. They have to cut somewhere, and personally, I'm glad it was on the cooler for two reasons:

- 98% of people will never notice or care that their car doesn't have a cooler. That's a couple hundred bucks they could put elsewhere, like the interior.
- Of the remaining 2%, probably half of us wouldn't be happy with the cooler that Nissan put on there and would want something bigger. Then we would end up paying for a factory cooler we are just going to get rid of. I was glad to just get the one I wanted and have it put on.

I do think the fact that the Nismo doesn't have a cooler is inexcusable, but that's another story. Probably most of those owners won't get it near a track either, but it's pretty lame to advertise something for track use that can't go four laps without overheating.

The poll will be skewed, mainly because you've got people who don't own the car basing their answer on previous threads about oil temps.

If you'd asked me before I bought the car, I'd have ponied up an extra $1k for an oil cooler.

Having bought the car in July, driven it hard (not tracked) in 100 degree temps in the humid Kansas weather...don't see any need for it now. I vote no need or desire for one.

Then why do they put them on every press car?

How many of the press cars were taken to the track to be driven at speeds well beyond the legal limits of any public road in the US?

Nope...had Mustangs my entire life...

Probably because those cars get put through extra-ordinary paces when being evaluated which far exceeds the average driving and is more like race course driving.