Originally Posted by m4a1mustang It's all marketing and like I said, it's working. They have been doing a terrific job. The SHO is actually a nice car. The materials might
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11-25-2009, 12:02 AM | #16 (permalink) | |
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Ford and GM are putting out the best vehicles in their history right now, IMHO.
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11-25-2009, 12:07 AM | #17 (permalink) | |
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GM is a company with an ***-backwards corporate culture. Their business model is one of, "ignore everything that's going on in the world and keep on doing it the GM way." No wonder they needed billions in taxpayer dollars just to cling to life for another few years before someone finally lets them croak. You think Ford's commercials are stupid, but the American consumer is actually out there buying Ford products. While GM and Chrysler were running themselves into the ground, Ford corporate was restructuring the business. They revamped their debt structure... invested heavily in improving product quality, developing new lines, and figuring out what the market wanted. The result? No taxpayer funding needed, they are gaining North American market share, they have bridged the quality gap with the Japanese, and they are spending less on incentives. GM is having to push more incentives to try and lure people to buy! Ford is an American success story. Whether you like them or not, they have done a fantastic job with the company. Whether or not I have Mustang in my name or not shouldn't matter. I'm a finance guy for a living first and foremost, and I think that most people here who've read my posts know that I am not going to hold back any scorn. Just because I have a Z doesn't mean I like everything about it... see? Moral of the story -- don't make any inferences on the health of the company based upon the entertainment value of the commercials.
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11-25-2009, 12:09 AM | #18 (permalink) | |
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The product line is kind of lacking right now, too. Aside from the Corvette and Camaro there really is nothing in their lineup that stands out in its particular segment.
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11-25-2009, 12:09 AM | #19 (permalink) | |
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SOLD MY Z MARCH 2018 - another Core OG moves on - new ride 2019 Z Corvette Grand Sport - no mods necessary but already have eyes on HFC and intakes LOL IT NEVER ENDS. |
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11-25-2009, 12:11 AM | #20 (permalink) |
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There's the standout brand right there. As much as I am at odds with GM Corporate, I'd totally pimp me a CTS!
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11-25-2009, 12:15 AM | #21 (permalink) |
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LOL, ima take a CTS-V o yeh.
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SOLD MY Z MARCH 2018 - another Core OG moves on - new ride 2019 Z Corvette Grand Sport - no mods necessary but already have eyes on HFC and intakes LOL IT NEVER ENDS. |
11-25-2009, 12:36 AM | #22 (permalink) |
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CTS- V X2 probably the only gm I would own.
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11-25-2009, 02:24 AM | #23 (permalink) |
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I'm shopping for a SUV for the gf and we're leaning towards the GMC Terrain.
(as well as the Veracruz and Highlander). The Ford SUVs aren't even on my radar. A portion of that, admittingly, is marketing. The GMC commercials are much more product-based than the Ford commercials, imo. The F-150 commercials are kinda catchy, but that's it for me. As far as Cadillac, I'm an EXT guy. Possibly the top of my "dream cars". Though, I'll probably settle for an Avalanche in another 2-3 years.
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11-25-2009, 02:44 AM | #24 (permalink) |
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ok its not a SUV but the ford raptor has caught my eye as being a truck that looks to be off-road racing ready
The 2010 F-150 SVT Raptor | The official site of the Ford F-150 | FordVehicles.com |
11-25-2009, 02:54 AM | #25 (permalink) |
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^That Raptor looks great. I hate Fords (former escort and taurus owner) and I would rock that truck in a heartbeat.
Next time I'm in the market for a truck I will definitely shop the Raptor if it's still around.
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11-25-2009, 05:16 AM | #26 (permalink) |
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Ford got me to look at a Mustang with all those silly little features and I gota give it to them, they are doing a good job at getting people into dealerships with those commercials.
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11-25-2009, 05:32 AM | #27 (permalink) |
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I've yet to see a Mustang commercial, oddly enough.
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11-25-2009, 08:38 AM | #28 (permalink) |
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Ford's current marketing as per most is about speaking to the uneducated on your product.
~The tree in the car: that is for the hybrids, the hybrids already are just a "Feel good" car people buy. This just increases that psychologically by giving them a fake digital screen in which they can see they are doing even more "good." ~Change the color to pink, have not seen that part of the commercial yet. ~No gas cap, that is actually a huge thing, the amount of gas caps lost every year is huge. Plus for the "lazy American" it is a convenience item, wait I do not have to touch my dirty gas cap, plus one for ford. Ford so far has shown they know how to sell a car. Besides the new Camaro this year, there has only been one other car I see a new one every day. That is the brand new Ford Taurus, I have seen from the SHO down to the bottom of the barrel base model rolling around, that car is selling like hot cakes. The redesign Mustang is pulling in all the new V6 owners, but anyone who knows anything about Mustangs knows what is coming next year. 5.0, 6 speed manual, BBK, etc. On the note of GM, yes they turned a profit, but they still have yet to pay back any of the money they owe the government. The profit they reported also is not all it seems currently, it is an improvement and I do hope it continues, but GM has a very long ways to go before the American public will truly trust them again. Also, look at those GM ads where they compare their cars to Honda, read that fine print in the bottom of the ad (might have to pause the TV).
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11-25-2009, 08:48 AM | #29 (permalink) | |
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Mattie, if gasoline goes back to $4.50/gal, will you still buy a full-size truck? OK, get the Hybrid...................
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SOLD MY Z MARCH 2018 - another Core OG moves on - new ride 2019 Z Corvette Grand Sport - no mods necessary but already have eyes on HFC and intakes LOL IT NEVER ENDS. |
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11-25-2009, 08:54 AM | #30 (permalink) |
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If gas goes back up to $4.50 a gallon, I'll be getting my motorcycle license.
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