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GTM used to be able to charge a price premium on their parts and labor. This was based on the belief that "you get what you pay for". The turbo
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GTM used to be able to charge a price premium on their parts and labor. This was based on the belief that "you get what you pay for". The turbo group buy was a major departure for them in providing a "value" priced item, which has backfired. A logical move might be to lower prices and offer specials to retain volume, but that may squeeze cash flow even more.
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