New reccommended oil?????

ZoomZ

Because they want to sell Nissan oil and because they get a good $$$ price for it for buying bulk.

Also, they can just stock 1 brand of oil. Maybe Mobil is not giving them a good price break on bulk and it doesn't say NISSAN.

I figure most of it is for $$$$ and some for marketing.

If we take the average, non-mechanical minded driver, and put two oil containers in front of them, Mobil 1 and the other NISSAN, they will most likely ask for the Nissan, just because it is made by the OEM.

Throw in the nifty Salesman ( which most service managers are now) and it will be easy to pitch whatever you are going to make lots of money on.

The $h*t they throw at people.