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Our local dealer (Canada's Largest Nissan Dealer) sells all of their Z's each year. Most to other dealers looking for cars, but still moves a lot here in Alberta. Plus
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02-04-2012, 06:35 AM
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#12 (permalink) |
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A True Z Fanatic
Join Date: Sep 2009
Location: Mod Capital of Canada
Age: 58
Posts: 7,354
Drives: cars. lots of cars.
Rep Power: 40182   |
Our local dealer (Canada's Largest Nissan Dealer) sells all of their Z's each year. Most to other dealers looking for cars, but still moves a lot here in Alberta. Plus GTR's too!
I am glad the car is unique and I don't see one on every corner, but I think Nissan knows that that having a unique, low volume car actually drives brand awareness and desire for their products. That means if someone sees a 370Z and goes "WOW! I want one of those" they might go to the dealer, look at the Z, maybe drive it, then ultimately drive home in an Altima or Maxima... In the end, Nissan still wins.
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