KW V3 vs Air ride. more comfortable?

Asus_

I know, there are many threads on air-ride, but I'm a little conflicted. Does anyone have experience from coils to air-ride? bonus if its KW V3's to air. Mainly if the ride was more comfortable? I like driving low but with coils it obviously means stiffer ride. My V3's so far ride great considering the roads... not bouncy and the ride isn't to rough but at times it can be a little harsh on those brutal roads.

My issue is the few friends i talk to that own air-ride tell me the ride got worse...(they drive VW's) but yet when i research air-ride and read up on it... its supposed to be some "plush luxury -airliftperformance" ride but also can change it to stiff race-car like feel when you want it.

I don't track my car, i daily it in the summer if that helps.