I need your feedback on new price changes (AK370Z)

sig11

That is a silly argument. No, $15 won't kill me, but I don't get anything that I want but a sticker for that $15. I don't believe AK is sitting back burning money. I know what these things cost. I've been a member of that 350Z forum for years and haven't ever felt compelled to pay for it either.

I'm not sure what would get me to pay for a forum. In all likelihood I wouldn't look back at either car forum I read now if they required me to pay.

I'm not trying to troll or start an argument, I just wanted to respond to AK's question with my honest opinion (even though I figured it would be unpopular).

Division

This is exactly why I think increasing the 'desire' to become a premium member would potentially yield a better response than simply raising the price. Raising the price just gives people on the edge a better justification for remaining a standard user, where as if you increase the benefits, people will see the value in being a premium member, and not hesitate due to the cheap price.

Its about balancing the ratio of

• Potential users (those who have never signed up on the site)
• Standard users (singed up - non paying)
• Premium Users (signed up - paid users)

Since you have a pretty small list of potential users, and gathering them may be difficult - it would make sense to me to try to turn as many standard users into premium users as possible. Keep the price down, and value high and you'll cover the difference in no time.

frost

This ad free site is run on the backs of the prems and the vendors. Have you been to other sites that are so congested with ads that you can't even navigate the site? Or how about when "keywords" in your text link to some other site.

In order for a site to be run this well, some people have to be adult enough to make a small sacrifice.