Come and talk when its a 5 or 7 series BMW. A 3 series BMW is like Carnegie Mellon University first building a reputation from its Master's in Electrical and Computer Engineering course, which is hard to get into, and then giving bulk admits in their newer Master's in the INI program which is a spin off, a marketing stunt. A 3 series is also marketing and reaching out to the average masses after building a brand name from something upscale like the 7 series. Its all marketing. I never bother looking beyond when people compare the cheapest of something great overall (the general BMW brand) vs. the greatest of something cheap overall (the general Nissan brand).
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