Rock chip on my rim
 

I just got a rock chip on my rear rim. The chipped area is white now, so it stands out. What are my options? Should I fill it in with my KAV touch up? Thanks in advance.

I used "KAV" body color touch up paint on a rock chip I had on my front wheel, it's a slight color difference but hardly noticeable...

Had the same thing happen to me.. I was bummed. Haven't done anything yet.

I just received my dr. Colorchip kit yesturday! I will be touching up my front bumper and look at my rims to see if I need to do anything to them and see how well it matches

OP, where in cali you from? There's a place here in SD that repairs dings/scratches/chips for just $49. I have nismo rims on my 40th, it had a really long curb rash (like almost half of the wheel), it took them 20 mins to fix, they re-painted it hyper silver. With that said, I think they can fix yours even you have the oem 40th wheels. Maybe just provide a KAV paint so they can blend it properly.