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Old 12-02-2019, 08:10 AM   #395 (permalink)
FL 4Motion
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Quote:
Originally Posted by UNKNOWN_370 View Post
https://www.motor1.com/news/385310/g...base-corvette/

Chevy claims that they're losing money on any vette less than 80k.
And that they will have to incrementally raise prices.
This car is a gift to enthusiasts...
It's a historical feat and the most iconic sports car in a very long time. If this car cant bring enthusiasm back to automobiles? Nothing will.
I’m slightly skeptical of the losing money claim, but then again, probably 1/2 c8s sold will be $80k or above. If they run the c8 chassis for a good long while with updates along the way, the cost per vehicle to build will come down and the profit per car will increase. Sh1t, Nissan must be making bank on the 12 z cars they sell per year by this point.

I hope Chevy doesn’t fall into the trap Nissan did with the gtr. At under 100k, the gtr was a great performance value proposition (it still would be). At over 100k, it stopped making sense anymore and it hurt even more that it is ancient and hasn’t kept up with the competition. Nissan tried to justify the yearly price increases with more and more “luxury” upgrades but at the end of the day, it’s still a Nissan that costs over $100k.

Chevy may run into this as well, “it’s just a Chevy ‘vette at the end of the day” attitude could kill sales if it gets too pricey.

The vette loyalists mostly wont be able to afford over $100k cars and the car enthusiasts who comfortably can, most if they do get one, it would be for a track car, aka second or third or fourth car, bc they’ll drive something “nicer” as a daily. That won’t be enough to prop up sales.

If it gets too expensive, the vette could become the perfect lightly used second or third owner used sports car, kinda the way the gtr has gone.

This vette, (nor any other sports car for that matter), isn’t going to save sports cars or enthusiast cars in general until it goes full electric and/or autonomous and the non automotive media creams themselves all over it just like they do every time a new Tesla gets unveiled, or even hinted at.
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