Quote:
Originally Posted by Zingston
After seeing the Rouge Jr, or Rouge Sport,... perhaps Rouge Lite for the first time two days ago, I'm going to place my vote in the 'Not Fun' column. What a bloody POS!
Seriously, if it weren't for the GTR and 370Z, I wouldn't even 'know' Nissan.
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Your "Rogue Sport" is called the Qashqai in markets outside of the USA. Or, "Cash Cow" to Nissan executives. It has been a world car for Nissan since 2006.
Bottom line, they became a global player by building cars for enthusiasts as well as making cheap practical cars. However, they now want to make money by largely serving large, stable market segments with low-cost product and shared architecture. The "enthusiast car" reputation has now allowed them to prostitute the term NISMO, but their interest does not appear to extend to actually developing new product in that area.
Hell, they can't even fix the CSC issue after how many years. Or address any of the other fatal flaws in any number of their other models.
It appears that the company might have fully embraced "failure" as a strategy.