I already mentioned that I thought prem membership are the only ones that should come with avatars. I think that would encourage many people to become premium.
If you didn't feel comfortable going that far, you could give the nonprem members access to only a dozen or so canned avatars, and let prem members only make custom ones.
I don't think signature lines are enough to encourage people to join, but if it's one of several things benefits then it couldn't hurt.
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