Found this on the site.
•Build your new car based on your preferences, or search from thousands of used cars.
•See your guaranteed upfront price relative to invoice on new cars from American Express Certified Dealers - you will see your UPFRONT price before entering your contact information. Dealers will honor this price with no negotiation or haggling.
•Once you get your price, you will see a list of Certified Dealers in your area with whom you can connect. Select the Certified Dealers you want to contact and enter your contact information. You will then receive the information about the Certified Dealers - you are under no obligation to purchase a vehicle.
•You will also receive an exclusive Price Protection Certificate that features a summary of the car you built, your guaranteed price and Certified Dealers' contact information.
•Contact the Certified Dealer(s) you selected to schedule a test drive and discuss availability of your car. They will do their best to match the vehicle you have configured online.
•Buy your new car at your guaranteed price with no negotiation and drive away happy! You can even help pay for your car with any American Express Card.
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