I like to rent Jeeps (Wranglers) when I visit Moab or a similiar off-road destination. Everytime I entertain the the idea of buying a Jeep, I quickly regain my sanity and reject it almost immediately. Now renting one is a whole other story....it just doesn't get much better when you are risking another person's Jeep, freeing you from any inhibitions that may be holding you back from having off-road fun because you are afraid of damaging your own vehicle.
In that regard, I love Jeeps!
BTW, the guy that I rent Jeeps from has recommended to never buy a Jeep