Lol.. As my studying for my marketing final, i come upon this thread.. what are the chances. Yea, Nissan uses a third-party, but if Nissan did in-house surveying, there are a lot of pit-falls (increased cost, data errors, skewing, etc) Increased costs only gets passed down to you the buyers of the car. Also these surveying/marketing companies, actually do a better job and cheaper, and provide a clearer and concise information for Nissan to move forward with their models. Sorry, Im in marketing mode right now.
Gotta get back to studying.
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