Partly Nissan's fault, as has been said in other threads, they don't do jack to promote the Z.
Also I think in general it just doesn't carry the prestige of other makes/brands. It's not a Porsche, it's not american muscle, it's not german engineering, etc. The list goes on.
I can pretty much guarantee a lot of people who bought american muscle wouldn't consider even test driving a Z (I know a few personally). To a certain extent same might go for those who like the euros.
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