Quote:
Originally Posted by Chuck33079
I still don't know why they have him drinking the green. If he were really the most interesting man in the world, he'd be drinking the amber.
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To me, the Lager represents a beer that can be consumed all day long. Whether you are playing on the beach, or drinking at the club. The amber is definitely a taste that doesn't appeal to everyone for everyday consumption. Not only that, but I don't really want to drink an Amber at 10AM on the beach in Cabo.
The Lager accounts for 70% of their sales, so thats why The Most Interesting Man drinks those.
"This year, for the first time, a few spots will run for Dos Equis Amber, a dark lager that accounts for about 30% of brand sales. "They say having a dark side will lead to no good. I certainly hope so," the Man says in one ad."