Very easy, pop the shift bezel out. Once that is out you will see 2 screws to the left and right of the console piece. Take these 2 out and pull the whole piece out from the bottom like a hinge. You will need to disconnect the ignition and passenger airbag light.
You can see details on the GTR button swap DIY
DIY: GTR Red Start-Stop Button Swap out
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2009 370z Sport/Touring- GTM stage 1.5 SC/ Fast Intentions HFCs/ DC sport headers/ Motordyne M370/ Invidia CBE/ Carbon Fiber Element interior & engine bay accents/ Oil Cooler/ Eibach Springs & Swaybars/ UpRev/ Work Gnosis GS4's/ Z1Rotors/ ONEighty Custom Headlights
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