I think it comes down to looks, stock speed, rarity, and future value...
Same situation (on a higher scale) with a Viper...Buy a Viper Coupe for around $90,000 or buy a Z06 for around $65,000 and spend about $8,000 to make it quicker...No matter what the Viper will be worth more and less rare in 10 years.
When it comes down to it, I think the 370z will easily turn more heads then any Hyundai ever will. Not to mention they (just a guess) will be less 370z's on the road then the Genesis.
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