Technical
"With its honeycomb construction, a monolith substrate consists of a number of relatively small “tubes” or cells through which exhaust gasses pass. The size of the cells and their length determines the amount of restriction and to some degree, the extent of catalyzing action.
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Over the years, various brick densities have been used, with the most common now being 300 and 400 cells per square inch. All other dimensions being equal, converters with 100- or 200-cell densities offer improved air flow capacity, but reduced emissions control efficiency. In many cases, it's necessary to significantly lengthen a 100 cell converter to achieve the necessary levels of pollutant control. That additional length reduces flow capacity, so it's possible to end up with a 100-cell converter that does not flow as well as a 300-cell model."